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Journey of WHY: Why we work with first-generation entrepreneurs


By Randy Gerber , Founder and Principal
Published September 18, 2012

Randall Randy Gerber discusses why Gerber, LLC works with first-generation entrepreneursAbout the time that we rebranded (or refocused our company and brand around our WHY), we also made a very difficult decision: we decided to focus our efforts almost entirely around our niche. You know the place. It’s where you find yourself most challenged, and loving every minute of it. For us, we’re in that place when we’re working with first-generation entrepreneurs. 

I’ve always said that I like working with entrepreneurs because they think differently—and I realized that I think differently too. Now, thanks to a study conducted by Saras Sarasvathy in 2001 and published in INC.magazine in 2011, we know exactly how entrepreneurs think differently from corporate leaders and professional managers.

Her findings: “Entrepreneurs are entrepreneurial because…they believe in a yet-to-be-made future that can substantially be shaped by human action; and they realize that to the extent that human action can control the future, they need not expend energies trying to predict it.” Simply put: entrepreneurs are different because they work to improve the here and now, not the then and later. Click here to read the INC.article. Click here to read the full case-study.

Another reason we like working with entrepreneurs: because they’re the job creators. The January 2011 Global Entrepreneur Indicator, prepared by the Entrepreneurs Organization, found that 59% of entrepreneurs created new full-time jobs during the third and fourth quarters of 2011 and exactly two-thirds (66%) of entrepreneurs expected to create jobs in the first and second quarters of 2012. Combine this with an April 2011 article in U.S. News that found that job growth at entrepreneurial firms increased every year since 2005 (and in ’09 and ’10 nearly doubled the increases at other publicly traded companies), and we consider ourselves in pretty good company.

And finally, we work with first-generation entrepreneurs because they’re the first. Maybe they’re not the first one to do it, but they are certainly the first one to do it their way. Apple’s late co-founder and CEO Steve Jobs said, “Your time is limited, so don't waste it living someone else's life… Most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become.” First-generation entrepreneurs are the courageous ones Jobs was talking about. They’ve founded businesses, defended their views, and lived the life they’ve wanted—and we think that’s admirable.

We hope you’ll continue on this Journey of WHY with us by reading our blogs. If you would like to be notified when new blogs are posted, follow us on Twitter or join our email list . Next up, you’ll finally get to see pictures of our new space. About time, right?

ARTICLE HIGHLIGHTS:
Next on the Journey of WHY: Photos of our new space.



Gerber, LLC is a wealth management firm located in Columbus, Ohio that works with first generation entrepreneurs.

Links are being provided for information purposed only. Raymond James is not affiliated with and does not endorse, authorize, or sponsor any of the listed websites or their respective sponsors. Raymond James is not responsible for the content of any website or the collection or use of information regarding any website’s user and/or members.

The information has been obtained from sources considered to be reliable, but we do not guarantee that the foregoing material is accurate or complete. Any opinions are those of Randall Gerber and not necessarily those of RJFS or Raymond James.

 



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