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# Gerber

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## Sitemaps

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## Posts

- [How do I know if I’m a bottleneck in my own company?](https://gerberclarity.com/how-do-i-know-if-im-a-bottleneck-in-my-own-company/) - Here’s the truth: If decisions get delayed or momentum stalls because of you—you likely are. Here are some tips for recognizing if you’re a bottleneck and tips for solving it. Pay attention to where work slows: Ask your team: “Are you waiting on me?” If you hear “yes,” that’s a clear sign—you’re creating delays and
- [How do I grow my business without ruining my marriage?](https://gerberclarity.com/how-do-i-grow-my-business-without-ruining-my-marriage/) - Launching and growing a business is demanding—but so is maintaining a healthy marriage. In this Ask Gerber episode, Randy dives into the strategies first‑generation entrepreneurs need to scale their companies while keeping marriage and family front of mind. In this video, Randy discusses some helpful tips including: Clarify the “why.” Lay out your vision with your spouse—what are
- [Why should company culture be a top priority?](https://gerberclarity.com/why-should-company-culture-be-a-top-priority/) - As your business grows, culture becomes more than a buzzword—it’s a strategic tool that drives alignment, performance, and long-term success. Here’s why it matters: Culture guides decision-making: When your team understands the company’s values, they make better, faster decisions—without needing constant direction. That clarity is critical as you scale. It helps you attract (and keep)
- [How do I know if my business needs to hire a C-Suite employee?](https://gerberclarity.com/how-do-i-know-if-my-business-needs-to-hire-a-c-suite-employee/) - As your business evolves, so do its demands. What once worked when you were lean and nimble may now be slowing you down—or worse, holding you back. Here are a few signs it might be time to bring in a C-suite leader: You’ve hit a ceiling: You’re spending more time managing than leading. Growth is
- [Why Your Business Needs A Pricing Strategy](https://gerberclarity.com/why-your-business-needs-a-pricing-strategy/) - Your pricing isn’t just a number—it’s a strategy that speaks to your value, your business model, and your growth potential. At Gerber, we work with first-generation entrepreneurs to build pricing strategies that align with their goals and support sustainable profitability. In this video, Randy covers how to: Avoid underpricing that erodes your margins and confidence Set pricing that reflects
- [Ask Gerber: How can I engage with clients in a unique and meaningful way?](https://gerberclarity.com/ask-gerber-how-can-i-engage-with-my-clients-prospects-without-breaking-the-bank/) - Building strong client relationships doesn’t have to come with a high price tag. At Gerber, we help first-generation entrepreneurs find smart, strategic ways to connect with clients and prospects—without draining their time, energy, or budget. In this video, Randy shares practical, budget-conscious strategies such as: Personalized check-ins that show you care (not just sell) Thoughtful, value-driven content that keeps
- [How To Properly Gauge Employee Performance](https://gerberclarity.com/how-to-properly-gauge-employee-performance/) - As your business grows, so does your team—and learning how to properly gauge employee performance becomes critical. At Gerber, we guide first-generation entrepreneurs build companies that thrive through intentional leadership, clear expectations, and aligned accountability. In this video, we break down how to: Define what success looks like beyond just job descriptions Use objective metrics and real-time feedback—not gut
- [Ask Gerber: How Do I Keep Passion And Profits Top Of Mind In My Business?](https://gerberclarity.com/ask-gerber-how-do-i-keep-passion-and-profits-top-of-mind-in-my-business/) - Running a business takes grit, vision—and heart. But it’s easy for entrepreneurs to lose sight of their original passion as the pressure of profitability builds. At Gerber, we help first-generationbusiness owners align purpose and profit so their work remains fulfilling and financially sound. In this video, Randy shares insights on how to: Stay connected to your “why” while making smart financial decisions Build
- [Scaling A Business - Are You Ready?](https://gerberclarity.com/scaling-a-business-are-you-ready/) - Scaling a business is more than just increasing revenue—it’s about creating a structure that supports sustainable growth, both professionally and personally. At Gerber, we partner with first-generation entrepreneurs, helping them assess readiness, align their vision, and build systems that support long-term success. In this video, we explore key questions to help you determine: Is your business model
- [How do I maintain my business, but still enjoy summer?](https://gerberclarity.com/how-do-i-maintain-my-business-but-still-enjoy-summer/) - Summer should be a season of renewal—not burnout. But for many first-generation entrepreneurs, it’s hard to relax when you’re the one holding everything together. At Gerber, we help first-generation balance business continuity with personal well-being, even during the busiest summer months. In this video, we share practical tips to help you: Prioritize what truly matters in your business so
- [How do I find inspiration as an entrepreneur?](https://gerberclarity.com/how-do-i-find-inspiration-as-an-entrepreneur/) - As an entrepreneur, it’s normal to feel stuck or uninspired—especially when you’re juggling the daily demands of running a business and building personal wealth. At Gerber, we work with first-generation business owners to help them reconnect with purpose, regain momentum, and make aligned decisions across both life and business. In this short video, we share three powerful ways
- [How can I recognize and overcome temporary failures?](https://gerberclarity.com/how-can-i-recognize-and-overcome-temporary-failures/) - Every successful entrepreneur encounters setbacks—but the key is knowing how to bounce back stronger. At Gerber, we specialize in helping Columbus-based entrepreneurs turn temporary failures into long-term growth, both in business and in wealth. In this quick video, we explore how to: Recognize temporary failure as a natural part of the entrepreneurial journey Reframe setbacks into strategic opportunities
- [How can I manage back-to-school season while still being a busy entrepreneur?](https://gerberclarity.com/how-can-i-manage-back-to-school-season-while-still-being-a-busy-entrepreneur/) - As a busy entrepreneur and parent, the back-to-school season can feel like a juggling act. Between client meetings, business demands, and family logistics, it’s easy to feel pulled in every direction. At Gerber, we work with first-generation owners to help them bring structure, clarity, and balance to their lives—especially during seasonal transitions like this one. In this video, we share
- [What are your three most used tips for productivity?](https://gerberclarity.com/what-are-your-three-most-used-tips-for-productivity/) - At Gerber, we specialize in empowering firstgeneration entrepreneurs to build strong businesses and personal wealth. In our latest video, “What Are Your Three Best Tips for Productivity?”, we share actionable strategies that busy founders can implement today: Timeblocking for deep focus – Learn how structured calendar slots help you tackle high impact work without interruption. Daily routines with purpose –
- [What tips can you provide for year-end planning?](https://gerberclarity.com/what-tips-can-you-provide-for-year-end-planning/) - Need a clear, efficient end-of-year financial strategy? Our quick video lays out essential steps to close the year strong. Randy’s Top Year-End Planning Tips: Review investments & tax strategies: Ensure your portfolio aligns with goals and use tax-smart moves like Roth conversions or harvesting losses. Max out retirement savings: Check your 401(k), IRA, HSA, and other accounts to optimize for
- [What are your thoughts on AI?](https://gerberclarity.com/what-are-your-thoughts-on-ai/) - Curious about the impact of AI? We’ve put together a short video to explore how AI is shaping business and finance—check it out above! Key Insights: AI as a tool, not a replacement: AI enhances efficiency and decision-making, but human oversight remains essential. Use cases in finance: From portfolio analysis to customer service automation, AI adds value—but
- [How do I identify new business opportunities?](https://gerberclarity.com/how-do-i-identify-new-business-opportunities/) - Looking to grow your business but unsure where to start? In our latest video, we break down a simple, proven process to identify new business opportunities. Key Takeaways: Start with Curiosity: Pay attention to gaps in the market, changing customer needs, and industry trends. Ask Questions: Talk to customers, partners, and your team. Real opportunities often come from everyday problems.
- [Ask Gerber: The Hiring Process. Why Is It So Damn Hard?](https://gerberclarity.com/ask-gerber-the-hiring-process-why-is-it-so-damn-hard/) - Video After a strong, six year run, one of my beloved employees came into my office to reveal he was looking for a new career path. The kicker is, I didn’t panic. Yes, I was upset to lose a beloved employee, but I respected his maturity to include me in this process. In turn, I
- [Ask Gerber: Why It's Important To Know And Grow Your Company Culture](https://gerberclarity.com/ask-gerber-why-its-important-to-know-and-grow-your-company-culture/) - Video A well-defined, genuine company culture is now, more than ever, a ‘must have’ for business owners. With companies like Google, Amazon and Facebook crowding news headlines with casual dress code policies, workspaces resembling college dorm rooms, and seemingly ridiculous hiring and firing initiatives, what’s a small business to do? Get creative. Taking the time
- [Ask Gerber: Why Do I Need To Invest In Hosting An Annual Retreat For My Team?](https://gerberclarity.com/ask-gerber-why-do-i-need-to-invest-in-hosting-an-annual-retreat-for-my-team/) - Video The first quarter of each year marks a time of assessment for our team. We specifically set aside time at the beginning of each year to step away from the Gerber space, and into a secluded arena, for a chance to dive into everything ‘Gerber’ with an annual company retreat. Why, you ask? Well,
- [The Pros And Cons Of Outsourcing Your Finance And Accounting Service](https://gerberclarity.com/the-pros-and-cons-of-outsourcing-your-finance-and-accounting-service/) - Video We preach about the importance of the cash flow forecast. It really is the best way to grow your business profitability, help with strategy and reduce your stress. If you don't have one, you need to get one. And who should be responsible for overseeing it? It depends on the size of your business.
- [Ask Gerber: How Do I Help Ease Employee Stress During Busy Season?](https://gerberclarity.com/ask-gerber-how-do-i-help-ease-employee-stress-during-busy-season/) - Video Nearing the end of a calendar year often correlates with “busy season” for many small businesses. This busy season in turn often results in increased stress levels for your team members. Holiday closures, employees utilizing more vacation time, maybe even a flux in incoming product or service requests; Whatever your stress-inducer may be, making
- [Ask Gerber: Do I Need To Hire HR?](https://gerberclarity.com/ask-gerber-do-i-need-to-hire-hr/) - Video At what point in the growth of your small business should you invest in Human Resources (HR)? The answer is twofold. While you need to invest in HR functions immediately, hiring for the HR role is farther down the food chain. First, let’s define what we mean by “role” versus “function(s).” There’s a distinct
- [Why Your Business Needs Innovation](https://gerberclarity.com/why-your-business-needs-innovation/) - Video Innovation is crucial to a business's survival, and it's even more important in times of crisis. History proves this to be true. During the 2009 financial crisis, organizations that maintained their focus on innovation outperformed the market average by more than 30%, and continued to grow over the next three to five years. Necessity
- [Ask Gerber: When Should I Hire A Professional Manager?](https://gerberclarity.com/ask-gerber-when-should-i-hire-a-professional-manager/) - Few entrepreneurs have the skill sets necessary to build a company from scratch and scale it. You can get it so far, but once your business is established and ready to grow, you will need help to get it to the next level. If you can’t channel your inner Steve Jobs or Bill Gates (don’t worry,
- [Achieve Your 2024 Goals: The Art of Nimble Goal Setting](https://gerberclarity.com/achieve-your-2024-goals-the-art-of-nimble-goal-setting/) - By Randall Gerber The beginning of a new year usually sparks fresh ambitions and renewed vigor for business goals. However, reflecting on my experience partnering with our clients this year, it's evident that the traditional goal setting playbook needs to be thrown out the window for 2024. While rigid, “stick to the plan” goal setting
- [Gerber Named On INC. 5000](https://gerberclarity.com/gerber-named-on-inc-5000/) - Wow. Just, wow. Our team is honored and excited to be part of this prestigious list. After years of hard work, our team has been named one of the Fastest Growing Companies in America by Inc. Magazine. HOW WE GOT HERE Innovation. Evolution. Investing in people. Deliberate planning. All in all, we can’t attribute our
- [Gerber, LLC Earns Runner-Up Honors in Columbus CEO's Best of Business 2023 Awards](https://gerberclarity.com/gerber-llc-earns-runner-up-honors-in-columbus-ceos-best-of-business-2023-awards/) - We are delighted to announce that Gerber, LLC has been recognized with the title of...
- [The Entrepreneur's Library: Randall Gerber's Recommended Reading](https://gerberclarity.com/the-entrepreneurs-library-randall-gerbers-recommended-reading/) - By Randall Gerber Entrepreneurship requires more than just a brilliant idea – it requires a strategic mindset, resilience, and a continual thirst for knowledge. In the vast sea of resources and books available today, a select few have been instrumental in helping me thrive as a founder and leader. These books offer profound insights into various
- [Workforce In Motion](https://gerberclarity.com/workforce-in-motion/) - COVID-19 and subsequent business shutdowns forced many small business owners to make difficult decisions about how to handle their employees. Some were forced to lay people off. Other imposed furloughs. Those that were able to keep their employees needed to offer remote work arrangements, at least initially, until safety protocols were put in place. The
- [The Covid-Inspired Spike In Entrepreneurialism](https://gerberclarity.com/the-covid-inspired-spike-in-entrepreneurialism/) - Zoom was a company that didn't exist before 2011. Thanks to the pandemic, it's a household name for most businesses in 2021. I recently Googled Zoom to learn how many employees they have (and by the way, Google didn't exist 23 years ago), and the company that started with only 40 engineers now employs 5,532
- [How To Set Goals In 2021](https://gerberclarity.com/how-to-set-goals-in-2021/) - It's hard to set goals for 2021 coming out of a year like 2020. We get it. 2020 was like no other. Something we could have never imagined and certainly never planned for. A new approach to planning is necessary for this year because there are still many unknowns. A vaccine has been developed, but
- [The Leadership Evolution Of Your Business](https://gerberclarity.com/the-leadership-evolution-of-your-business/) - The leadership evolution of small business is a double-edged sword. It's super important, but it's also hard to develop. Small businesses that are well run can go a long way with a very small leadership team. As your business continues to grow and leadership positions emerge, you will need to begin thinking about who has
- [How To Get The Most Out Of Your Advisory Board](https://gerberclarity.com/how-to-get-the-most-out-of-your-advisory-board/) - When it comes to advisory boards, most entrepreneurs make the same mistake: they treat their advisory board like a business development board. An advisory board provides non-binding, strategic advice to the management of a business. The operative word here is strategic. The people you choose for your advisory board should help you grow the company, make
- [How To Use The 8 P's Of Marketing To Grow Your Business](https://gerberclarity.com/how-to-use-the-8-ps-of-marketing-to-grow-your-business/) - Good marketing is essential to the success of your business. You can't blast your message out there and expect people to buy. And you can't have the "if we build it, they will come" mindset either. You have to be more strategic, which is why we advise our clients to follow the 8 P's of
- [Growth With Purpose: Succession Planning](https://gerberclarity.com/growth-with-purpose-succession-planning/) - Most entrepreneurs think of succession planning in an extreme, dramatic fashion - such as death, disability, selling the company, and retirement. It means all that, but that's about you as the entrepreneur. To grow your company with purpose, you need to think about succession planning in terms of the organization - for your people, your company's seats, and having
- [Growth With Purpose: Evolution Of Family Life](https://gerberclarity.com/growth-with-purpose-evolution-of-family-life/) - The evolution of your family life has an impact on your personal and business priorities. To grow your company with purpose, you need to recognize and adapt, your company and your expectations to those evolutions - both for yourself, for your family and for your employees. SINGLE ENTREPRENEUR As a single entrepreneur, you can devote
- [Growth With Purpose: Financial Risk](https://gerberclarity.com/growth-with-purpose-financial-risk/) - Growing your company is very much like your sex life. Faster isn't always better. To grow your business with purpose from a financial perspective, you must have a solid understanding of the right rate of growth versus growing as fast as possible. Are you buying new equipment? Taking on bank loans? Hiring new people? If so,
- [Growth With Purpose: Integration](https://gerberclarity.com/growth-with-purpose-integration/) - Integration is key to growing your company with purpose. To achieve it, you need to assess where you are in your personal and professional lives. Ask yourself: What is your relationship with your business, and what do you want it to be? Then ask yourself: What is your relationship with those outside of your business
- [Growth With Purpose: Why Are You Growing Your Company?](https://gerberclarity.com/growth-with-purpose-why-are-you-growing-your-company/) - There's an old saying that's true: You grow, or you die. Entrepreneurs grow their companies because they need to. If they stay stagnant, they'll die for sure. the problem is no one ever tells you at what rate you need to grow. So often entrepreneurs grow as much as they possibly can. They take on
- [Goal Setting 2020: How To Keep Your Goals Front And Center All Year Long](https://gerberclarity.com/goal-setting-2020-how-to-keep-your-goals-front-and-center-all-year-long/) - The New Year has begun and you’re probably operating with a fresh set of goals and renewed enthusiasm in your business. Famous last words, right? While you may be feeling good about your business plan and routines today, we all know what happens as the months go by—those big plans and aspirations sometimes get filed
- [Ask Gerber: How To Stay Laser Focused During The Holidays](https://gerberclarity.com/ask-gerber-how-to-stay-laser-focused-during-the-holidays/) - Whether you love it or hate it, the end of the calendar year is a sandwich of holidays with endless things to do. From Halloween until New Year’s Day, your (already crazy) to-do list blows up with seasonal commitments. As a busy entrepreneur, you also have business demands and end of the year obligations. How
- [Ask Gerber: How To Identify Your Business's Culture When You Don't Think You Have One](https://gerberclarity.com/ask-gerber-how-to-identify-your-businesss-culture-when-you-dont-think-you-have-one/) - Every business has a culture whether they know it or not. The question is, is your culture deliberately nurtured and actively managed? Or is it running rampant and being influenced by other people? Culture is the lifeblood of your business, and you have one the minute your business is launched. As the leader, YOU are responsible for
- [Ask Gerber: Should You Mix Business With Friendship?](https://gerberclarity.com/ask-gerber-should-you-mix-business-with-friendship/) - Hiring your friends to work in your business may seem like a win-win: They get to share in your business growth and you get to work alongside people you enjoy being with and whose character you trust. As tempting as it may be to hire your friends, don’t do it—unless you don’t care about your friendship. Without
- [Ask Gerber: How Do I Escape The Entrepreneurial Slump Of Feeling Trapped In My Business?](https://gerberclarity.com/ask-gerber-how-do-i-escape-the-entrepreneurial-slump-of-feeling-trapped-in-my-business/) - It is undoubtably a stop in every entrepreneurs’ journey. You have built a business from concept to reality, you’re the happiest and most excited you’ve ever been, and then—out of nowhere—an unwelcomed and unexpected complication throws a wrench in your business growth plans. No matter the stage you are in on your business journey,
- [Ask Gerber: How Can Entrepreneurs Create Shared Experiences With Their Children?](https://gerberclarity.com/ask-gerber-how-can-entrepreneurs-create-shared-experiences-with-their-children/) - Having kids and starting your own business have a few things in common: they are unbelievably fun, undeniably exhausting and some of the most fulfilling and rewarding experiences you will probably ever have in your life. And surprisingly, they don't need to be in competition with each other. With effort and intention, it is possible
- [The Fifth Stage Of Business Success: The Sustainable Stage](https://gerberclarity.com/the-fifth-stage-of-business-success-the-sustainable-stage/) - Inspired by Randy Gerber's first book, The Integrated Entrepreneur: Achieving Happiness in Relationships, Business & Life, we are highlighting the five stages of business success first-generation entrepreneurs go through, with a blog series designed to help you thrive in all your business adventures. In this fifth part of the series, we highlight the final stage of
- [Ask Gerber: How Can I Recognize Permanent Failure As An Entrepreneur?](https://gerberclarity.com/ask-gerber-how-can-i-recognize-permanent-failure-as-an-entrepreneur/) - While failures tend to be more detrimental in the early years of a business during the growth phase, failure in any capacity can make a large impact on a business (big or small) if they are unprepared. Yes, more profit, experience, and support as a mature business makes it a bit easier to navigate a
- [Stage Four: The Acceleration Stage](https://gerberclarity.com/stage-four-the-acceleration-stage/) - Inspired by Randy Gerber's first book, The Integrated Entrepreneur: Achieving Happiness in Relationships, Business & Life, we are highlighting the five stages of business success first-generation entrepreneurs go through, with a five-part blog series designed to help you thrive in all your business adventures. In this fourth part of the series, we highlight the next stage
- [The Third Stage Of Business Success: The Light At The End Of The Tunnel Stage](https://gerberclarity.com/the-third-stage-of-business-success-the-light-at-the-end-of-the-tunnel-stage/) - Inspired by Randy Gerber's first book, The Integrated Entrepreneur: Achieving Happiness in Relationships, Business & Life, we are highlighting the five stages of business success first-generation entrepreneurs go through, with a five-part blog series designed to help you thrive in all your adventures. In this third blog of the series, we highlight the third stage of
- [The Second Stage Of Business Success: The Trapped Stage](https://gerberclarity.com/the-second-stage-of-business-success-the-trapped-stage/) - Inspired by Randy Gerber's first book, The Integrated Entrepreneur: Achieving Happiness in Relationships, Business & Life, we are highlighting the five stages of business success first-generation entrepreneurs go through, with a five-part blog series designed to help you thrive in all your adventures. In this second blog, we feature the second stage of business success: the
- [Ask Gerber: How Can I Recognize And Overcome Temporary Failures?](https://gerberclarity.com/ask-gerber-how-can-i-recognize-and-overcome-temporary-failures/) - As a business grows, failure is a pertinent threat. That doesn’t necessarily mean the business will fail entirely, but depending on the stage of your business, failure can have a different impact at different times/stages. However, it’s important to address the difference between temporary and permanent failures, and what you can do to minimize your
- [The First Stage Of Business Success: The Intoxicating Stage](https://gerberclarity.com/the-first-stage-of-business-success-the-intoxicating-stage/) - Though all first-generation entrepreneurs have unique experiences with their businesses, there are certain elements that will come up no matter what. Inspired by Randy Gerber's first book, "The Integrated Entrepreneur: Achieving Happiness in Relationships, Business & Life", we will be highlighting the five stages of business success first-generation entrepreneurs go through, with a five-part blog
- [3 Scary Truths About Becoming An Entrepreneur](https://gerberclarity.com/3-scary-truths-about-becoming-an-entrepreneur/) - You may have thought that feeling scared was reserved for Halloween, haunted houses, or childhood nightmares. As you’ve probably discovered by now, starting a business—especially as a first-generation entrepreneur—comes with its own unique set of fears. Fortunately, you don’t need to be a Ghostbuster to overcome them. Here are three scary truths about becoming a
- [Gerber Spotlight: How To Handle Naysayers In Your Business](https://gerberclarity.com/gerber-spotlight-how-to-handle-naysayers-in-your-business/) - Every first-generation entrepreneur (FGE) needs a mentor—someone who understands business, wants to see you win, and knows how to make that happen. You also need the love and emotional support of immediate family members and close friends, because being a FGE is a lonely place and lots of love is critical. Just like Led Zeppelin’s
- [Self-Care Results In Taking Better Care Of Your Business. Here's How.](https://gerberclarity.com/self-care-results-in-taking-better-care-of-your-business-heres-how/) - For the First-Generation Entrepreneur (FGE), family, friends, clients, and the daily details of running a business seem to consume the limited supply of time we have available, leaving almost no time to focus on ourselves. Things that should be non-negotiable – time with our kids or spouse, healthy meals, exercise, and sleep – start to
- [Navigating Circumstance As An Entrepreneur To Become A Better Leader](https://gerberclarity.com/navigating-circumstance-as-an-entrepreneur-to-become-a-better-leader/) - Being an entrepreneur automatically qualifies as the decision maker in your business. As the decision maker you are forced to encounter and navigate through the daily challenges associated with operating a business. But when it comes to problem solving, how conscious are you of the process? FIND THE ROOT CAUSE. In order to navigate your
- [The Happiness Factor & Why It Matters To Every Entrepreneur](https://gerberclarity.com/the-happiness-factor-why-it-matters-to-every-entrepreneur/) - We don’t need to tell you that the life of an entrepreneur is nothing short of a busy one. With a busy schedule, the idea of self-care often gets pushed to the backburner. But in the grand scheme of it all, would you really want your personal happiness to be an afterthought? WHAT IS A
- [Why You Should ''Date'' Your Professional Advisors (Lawyer, Accountant, Etc.) Before Committing](https://gerberclarity.com/why-you-should-date-your-professional-advisors-lawyer-accountant-etc-before-committing/) - With every relationship comes a process; vetting, courting, and so on. You have to test your compatibility before moving forward. Ironically, identifying a strategic partner is no different. So what is there to consider when looking for a new (or evaluating an existing) professional partnership (accountant, lawyer, etc.)? IT TAKES TIMEA strategic partner should not
- [5 Things Every Entrepreneur Needs To Do To Kick Off The New Year On A Good Foot](https://gerberclarity.com/5-things-every-entrepreneur-needs-to-do-to-kick-off-the-new-year-on-a-good-foot/) - Leaping into the new year can feel one of two ways – like you are prepared to tackle anything thrown your way, or like you could have done a bit more business planning… But no matter how much planning you have completed today, here are the five things you should check off your to-do list
- [Gift Giving For The Entrepreneur-The Ultimate Tough Putt](https://gerberclarity.com/gift-giving-for-the-entrepreneur-the-ultimate-tough-putt/) - As an entrepreneur I have been told a time or two, “your expectations are ridiculously high and you must learn to not force those onto others.” I mainly heard this from my mother around the holiday season as she was asking for gift ideas, but I have a hunch my fellow entrepreneurs get a similar
- [Should I Treat My Leadership Team Differently From A Compensation Perspective?](https://gerberclarity.com/should-i-treat-my-leadership-team-differently-from-a-compensation-perspective/) - The short answer is yes. Your leadership team is just that – a team of leaders. As such, you should have their compensation structured in a way that is tied to specific individual and business goals. Set milestone goals for the business tied to key performance indicators, such as hitting a revenue mark or bringing
- [Recap: NAWBO Candid Conversation ''5 Tips For Building A Better Business''](https://gerberclarity.com/recap-nawbo-candid-conversation-5-tips-for-building-a-better-business/) - Key Performance Indicators (KPI’s); Internal Controls; Financial Statements; Right People/Right Seats; Professional Support Team. These are the “5 Tips for Building a Better Business.” Gerber, LLC and Kaiser Consulting partnered up to present “5 Tips for Building a Better Business” to NAWBO members for an extra-special Candid Conversation, covering the foundational aspects to building a
- [Once You've Crossed The Finish Line... How Do You Find Your Next Entrepreneurial Inspiration?](https://gerberclarity.com/once-youve-crossed-the-finish-line-how-do-you-find-your-next-entrepreneurial-inspiration/) - Congrats! You’re at a point in your business where you feel like you’ve crossed the finish line- closed a major client, expanded to that third location, or whatever it may be. Once you’ve achieved that goal and celebrated the victory you begin to think, what’s next? But as an entrepreneur you already know that’s a
- [The Myth Of Corporate Culture Debunked](https://gerberclarity.com/the-myth-of-corporate-culture-debunked/) - SEPTEMBER 29, 2017CULTURE MATTERSIt’s a tale as old as time in the world of entrepreneurism. Nowadays every professional has their own stance on the matter. Big businesses continue to be featured for going the whole nine yards on the culture-front - offering glamorous perks and incentives for customers and employees alike, making it seem impossible
- [Gerber, LLC Featured In Columbus CEO | Let's Talk Succession](https://gerberclarity.com/gerber-llc-featured-in-columbus-ceo-lets-talk-succession/) - SEPTEMBER 26, 2017 SUCCESSION - WHAT IS IT? One question that continues to cross the mind of each entrepreneur throughout their entrepreneurial journey surrounds succession; “What happens to my business after me?” [Defined: Succession planning is the process of identifying the successor of a business’s current leader to take over a business.] A succession transition
- [Diving Into Business With A Partner, Or Two](https://gerberclarity.com/diving-into-business-with-a-partner-or-two/) - MAY 30, 2017 The founders of Fusian (Josh Werpin, Zach Werpin and Stephan Harman) operate and grow their business on a foundation of trust and respect for one another. The trio is comprised of a set of brothers (Josh and Zach) and their childhood friend, Stephan. Best friends and business partners? That’s right! Together they
- [Is It Too Early For An Advisory Board? Three Steps To Building The Best Network Of Business Mentors](https://gerberclarity.com/is-it-too-early-for-an-advisory-board-three-steps-to-building-the-best-network-of-business-mentors/) - MAY 12, 2017This blog is part of a series of business-focused pieces inspired by the spirit of Columbus Startup Week. As a partner to first generation entrepreneurs, our team aims to share our experience in working with over 150 entrepreneurs and provide a roadmap for entrepreneurs in the early-stages of business. IS THIS NOT YOU?
- [Success Starts With A Plan | Get It On Paper](https://gerberclarity.com/success-starts-with-a-plan-get-it-on-paper/) - MAY 11, 2017 This blog is part of series of business-focused pieces inspired by the spirit of COLUMBUS STARTUP WEEK. As a partner to first generation entrepreneurs, our team aims to share our experience in working with over 150 entrepreneurs and provide a roadmap for entrepreneurs in the early-stages of business. In working with over 150 entrepreneurs over
- [Watch Out For The Revenue Trap! Business Growth & Quality Revenue](https://gerberclarity.com/watch-out-for-the-revenue-trap-business-growth-quality-revenue/) - MAY 10, 2017 This blog is part of series of business-focused pieces inspired by the spirit of COLUMBUS STARTUP WEEK. As a partner to first generation entrepreneurs, our team aims to share our experience in working with over 150 entrepreneurs and provide a roadmap for entrepreneurs in the early-stages of business. First, it’s important to understand that there is
- [Why Asking The Right Questions Can Make A Difference: A Cautionary Tale](https://gerberclarity.com/why-asking-the-right-questions-can-make-a-difference-a-cautionary-tale/) - NOVEMBER 30, 2016 When I began my entrepreneurial journey, I was given bad advice. Full of questions (what to do next, who to talk to, what to focus on), I asked anyone who would listen for advice. As such, a been-there-done-that business owner I admired advised me to focus on earning an income at this
- [Ask Gerber: What Is A Client Service Matrix? Part Deux](https://gerberclarity.com/ask-gerber-what-is-a-client-service-matrix-part-deux/) - So you know what a CSM is and why you need it, but now what? First thing is to remember every business is different. Even businesses within the same industry will be different based on the personality and needs of their clients. Make decisions that are a win-win for both your business, and your client.
- [Journey Of Why: Why We Work With First-Generation Entrepreneurs](https://gerberclarity.com/journey-of-why-why-we-work-with-first-generation-entrepreneurs/) - By RANDY GERBER , Founder and PrincipalPublished September 18, 2012 About the time that we rebranded (or refocused our company and brand around our WHY), we also made a very difficult decision: we decided to focus our efforts almost entirely around our niche. You know the place. It’s where you find yourself most challenged, and loving every
- [Journey Of Why: Bringing Our Why To Life](https://gerberclarity.com/journey-of-why-bringing-our-why-to-life/) - By JOCELYN SPERKO, Director of Communications & MarketingPublished September 6, 2012 At Gerber, LLC, our passion lies in providing first-generation entrepreneurs with more than financial advice. As founder and principal Randy Gerber wrote in the FIRST INSTALLMENT of the Journey of WHY blog, “it acts as their launch pad for ideas and aspirations; gives them guidance for integrating
- [Ask Gerber: How Do I Achieve The Work/Life Balance As A Busy Entrepreneur?](https://gerberclarity.com/ask-gerber-how-do-i-achieve-the-work-life-balance-as-a-busy-entrepreneur/) - Plain and simple, you don’t. It’s time to debunk the ‘balance’ myth. As an entrepreneur, you tend to feel like you’re being pulled in a million different directions. And typically, you are. However, does maintaining a business and a home life mean you have to sacrifice time with one area to achieve success in another?
- [Journey Of Why: It Starts With Why](https://gerberclarity.com/journey-of-why-it-starts-with-why/) - By Randall Gerber Published August 6, 2012 In 2009 I read SIMON SINEK’S START WITH WHY, a book that resonated so deeply with me that I gave a copy to each member of my team and countless others. You see, for a while, I had been trying to identify whatever ‘it’ is that makes me who I
- [4 Pillars Of A Solid Business Foundation](https://gerberclarity.com/4-pillars-of-a-solid-business-foundation/) - A business built on a solid foundation will provide stability and structure. Especially when inflation, recession, or other economic challenges threaten its integrity. Before you can grow and scale your business, make sure you have these four critical foundational pillars firmly in place: PILLARS #1: CORE VALUES Your Core Values are the principles that define
- [Ask Gerber: How Do I Prepare My Friends For Life As An Entrepreneur?](https://gerberclarity.com/ask-gerber-how-do-i-prepare-my-friends-for-life-as-an-entrepreneur/) - Leading an integrated life as a business owner boils down to utilizing one important tool, communication. Business owners often times lose sight of their overall success because they fail to communicate their business plans, fears and successes with their loved ones. But preparing your friends for the entrepreneurial lifestyle plays an important role in achieving
- [A New Way To Set Goals In 2023](https://gerberclarity.com/a-new-way-to-set-goals-in-2023/) - Business planning for 2023 is more complicated now than ever because of the amount of change and volatility in the world. Uncertainty and instability have emerged int he following areas: LABOR FORCE The labor force is once again changing as those that chose to resign/not work during the pandemic have depleted their cash and are
- [When Should I Hire A President?](https://gerberclarity.com/when-should-i-hire-a-president/) - While it may sound like the President of a company and the CEO are interchangeable terms, they have very different focuses within the business. It's important to know just what a President does and when is the best time to hire one. WHAT IS A PRESIDENT? The President of a company is often the most
- [Ask Gerber: I Put So Much Of Myself Into My Business That I Worry I Am Falling Short As A Spouse And Parent. What Can I Do?](https://gerberclarity.com/ask-gerber-i-put-so-much-of-myself-into-my-business-that-i-worry-i-am-falling-short-as-a-spouse-and-parent-what-can-i-do/) - While owning a business has obstacles in itself, running your own business unfortunately also runs the risk of having less time to spend with your family. Changing your roles from worker to owner will often make you less emotionally available for your children and/or spouse compared to when you worked for someone else. Your business
- [How To Exit Your Business When You Don't Have A Buyer](https://gerberclarity.com/how-to-exit-your-business-when-you-dont-have-a-buyer/) - Like most everyone else, business owners will eventually retire from their businesses. With retirement peeking its head around the corner, how do you plan to make an exit? Selling is usually the preferred exit strategy for a business owner. However, there is not always a buyer willing to pay full market value. As a result,
- [Ask Gerber: What's Your Stance On Remote Access For Employees?](https://gerberclarity.com/ask-gerber-whats-your-stance-on-remote-access-for-employees/) - At Gerber, we support employees working from home—but only in moderation—because we think the idea is far better in theory than in practice. The opportunity to work from home (or Starbucks) when life outside of work requires us to do so is what gives our employees the flexibility they need to lead balanced lives. And
- [The 4 Cs Of Every Successful Business](https://gerberclarity.com/the-4-cs-of-every-successful-business/) - What value does your business bring to your customers? And what makes your business stand out from others? It is possible that 80% of your company's value falls within the four intangible capitals, otherwise known as the 4 Cs. The four Intangible Capitals are Human, Social, Customer, and Structural Capital. Learning more about the 4
- [What Is A CEPA Advisor And How Can One Benefit Your Business?](https://gerberclarity.com/what-is-a-cepa-advisor-and-how-can-one-benefit-your-business/) - Although you may be at the beginning of your business owner journey, it's never too early to think about the end game. A Certified Exit Planning Advisor (CEPA) is someone who receives a specific certification that helps business owners plan their exit or transition plan. Our very own Erik Roemer, Gerber's Chief Compliance Officer, recently
- [Ask Gerber: When Do I Need To Hire An Administrative Assistant?](https://gerberclarity.com/ask-gerber-when-do-i-need-to-hire-an-administrative-assistant/) - Deciding to hand over the reins is tough and in some cases, impossible. But when it comes time to make this decision, it all really comes down to playing into your strengths. Just as you can’t be everywhere all the time, you can’t be everything to everyone. This means cutting back on the things at
- [The Fallout On Culture When You Don't Hire A Players](https://gerberclarity.com/the-fallout-on-culture-when-you-dont-hire-a-players/) - Culture is affected both positively and negatively by several factors, and one of them is your ability to hire A Players. WHAT IS AN A PLAYER? An A Player is your superstar - your top performing employee who lives and breathes your core values, and who you would enthusiastically rehire. Your A Players drive your
- [The Roles Of Sales In Your Small Business](https://gerberclarity.com/the-roles-of-sales-in-your-small-business/) - Sales plays an essential role in any business, particularly for entrepreneurs and small businesses. It bridges a potential customer with the product or service your company offers, and it takes a certain type of person to pull it off. Some succeed, some fail. As an entrepreneur, it's your job to make sure you've got the
- [Finding The Perfect Gift For The Entrepreneur In Your Life](https://gerberclarity.com/finding-the-perfect-gift-for-the-entrepreneur-in-your-life/) - Gift giving can be complicated no matter who you are shopping for, but buying for the entrepreneur in your life is especially daunting. The more successful business owners buy whatever they want, when they want it, and this can make meaningful gift giving harder and more intimidating. If you are looking for the perfect holiday gift
- [The Benefits Of Owning A Small Business](https://gerberclarity.com/the-benefits-of-owning-a-small-business/) - Never underestimate the power of small business. Its value has never been more evident. The U.S. Small Business Administration states there are more than million small businesses across the United States, employing nearly half of all U.S. workers. While some employees like working for big companies, there are many others - like us and like

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